We are Nubi Tribe

Pictured left to right: Daniel, Melody, Nancy (Owner), Erin and George

About Nubi Tribe

Nubi Tribe is a family, minority and women-owned Minnesota-based company that designs and manufactures Afro-centric infant, toddler wear and accessories. The concept of Nubi Tribe (originally Nubi Company) was developed when Nancy Ellis (Owner) was out shopping for her youngest son's (Daniel) newborn clothing years ago. There were no bright colorful garments that reflected ethnicity. She was disappointed, but not for long.

Nancy started Nubi Company in the early 2000s, to create clothing for diverse families across the country. Nubi Company grew by working with local seamstresses to produce hand-sewn clothing for infants and toddlers. Over the years, Nubi Company continued to flourish - selling clothing in the Midtown Global Market, craft fairs around the metro area and even launching a brick and mortar location in Robbinsdale, Minnesota. Shifts in the market caused Nubi to close their brick and mortar boutique, focusing on fulfilling custom orders to families as needed.

Years later, Nancy's children are grown up (see photo above), with children of their own, ready to step up and respond to families in need - working alongside their mother to build up the vision that Nubi once had.

After years of producing infant and toddler wear, Nubi Company has re-launched to Nubi Tribe. We believe in putting our values in action during the COVID-19 pandemic. We understand that producing masks is important, as families remain in quarantine and essential workers risk their health and lives to support the infrastructure of America.

Our family is committed to working with and employing people of color to continue to support and uplift the tribes of individuals, families and entrepreneurs that build and sustain the American economy.

From our tribe to yours, we thank you!